![HUGO BOSS Group: HUGO BOSS gains one of the largest social media coverage in fashion week history with 4 billion impressions in 4 days HUGO BOSS Group: HUGO BOSS gains one of the largest social media coverage in fashion week history with 4 billion impressions in 4 days](https://group.hugoboss.com/fileadmin/_processed_/5/7/csm_hugo-boss_master_finale_BOSSxRA_434bc2de49.png)
HUGO BOSS Group: HUGO BOSS gains one of the largest social media coverage in fashion week history with 4 billion impressions in 4 days
![HUGO BOSS Group: HUGO BLUE, NEW BRAND LINE WITH FOCUS ON DENIM AND SELF-EXPRESSION, CONNECTS WITH YOUTH CULTURE AT BERLIN LAUNCH EVENT HUGO BOSS Group: HUGO BLUE, NEW BRAND LINE WITH FOCUS ON DENIM AND SELF-EXPRESSION, CONNECTS WITH YOUTH CULTURE AT BERLIN LAUNCH EVENT](https://group.hugoboss.com/fileadmin/_processed_/0/9/csm_HUGO_BLUE_Launch_Event_S_94c9d9a165.jpg)
HUGO BOSS Group: HUGO BLUE, NEW BRAND LINE WITH FOCUS ON DENIM AND SELF-EXPRESSION, CONNECTS WITH YOUTH CULTURE AT BERLIN LAUNCH EVENT
![Hugo Boss Men's Salbo Iconic US Black Sweatshirt with Gold Logo (as1, alpha, s, regular, regular) at Amazon Men's Clothing store Hugo Boss Men's Salbo Iconic US Black Sweatshirt with Gold Logo (as1, alpha, s, regular, regular) at Amazon Men's Clothing store](https://m.media-amazon.com/images/I/41fChx+Q-KL._AC_UY1000_.jpg)
Hugo Boss Men's Salbo Iconic US Black Sweatshirt with Gold Logo (as1, alpha, s, regular, regular) at Amazon Men's Clothing store
![HUGO BOSS Group: BOSS enters Metaverse Fashion Week with an immersive, AI-inspired showroom experience HUGO BOSS Group: BOSS enters Metaverse Fashion Week with an immersive, AI-inspired showroom experience](https://group.hugoboss.com/fileadmin/_processed_/1/b/csm_BOSS_enters_Metaverse_Fashion_Week_5ed1a2c51b.jpg)
HUGO BOSS Group: BOSS enters Metaverse Fashion Week with an immersive, AI-inspired showroom experience
![HUGO BOSS Group: BOSS announces long-term partnership and capsule collection with tennis superstar Matteo Berrettini HUGO BOSS Group: BOSS announces long-term partnership and capsule collection with tennis superstar Matteo Berrettini](https://group.hugoboss.com/fileadmin/_processed_/d/6/csm_image_master_MatteoBerrettini_77c8d3e1d3.png)
HUGO BOSS Group: BOSS announces long-term partnership and capsule collection with tennis superstar Matteo Berrettini
![HUGO BOSS Group: HUGO presents exclusive collaboration with Warner Bros. Discovery Global Consumer Products for the launch of HUGO x Gremlins collection for 2023 holiday season HUGO BOSS Group: HUGO presents exclusive collaboration with Warner Bros. Discovery Global Consumer Products for the launch of HUGO x Gremlins collection for 2023 holiday season](https://group.hugoboss.com/fileadmin/_processed_/f/1/csm_HUGO_x_Gremlins_S_ddf81fca8c.jpg)